Custom work
Custom Diamond Pendants
A custom pendant starts as your idea: a letter, a symbol, a photo or a fully set face. Franky Diamonds sends a design and an exact price for that drawing, and nothing is cast until you agree. In the catalog, plain 10K pendants start at $325, light diamond pendants sit near $510 to $775, and mixed natural diamond pendants run from $5,800 to $9,500. The gap between those groups is where a custom drawing usually lands.
Pendants in the catalog, with prices
See allA pendant is a face, a bail and a weight
Every pendant you can actually wear has three jobs. The face is what people see. The bail is the loop or joint that connects the face to the chain, and it has to be strong enough for the chain you will use. The weight is what your neck feels after an hour, and it is also most of the gold cost. A custom drawing has to settle all three before anyone talks about "the look" as if the look were free.
You share the idea. That can be a font for a name, a cross, a photo you want read as a relief, or a shape you want covered in stones. We answer with a design and an exact price. The piece is not made until you agree. If the drawing is wrong, you say so while it is still a drawing. Changing a bail on a screen is cheap. Changing a bail after the gold is cast is a different piece of work, which is why the approval sits first.
Stock pendants show the range this bench already finishes. The Lock of Love Necklace is $325 in 10K yellow gold. The Gold Initial Necklace and the Classic Oval Locket are $365. Cursive Gold Initials are $390. A Gold Cross Pendant and a Gold Compass Pendant are $430. Those are small, solid-gold faces with no diamond weight to speak of. They are the floor, not a custom quote.
Height on the chest, and why it changes every line
Height is the number people feel first and price last. A pendant around 15 mm reads as a charm. It sits on a thin rope or a box chain and disappears under a collar. A pendant around 25 to 30 mm is an everyday piece. You notice it. A face near 50 mm is a statement, and it needs a chain with enough width that the pendant does not flip or snap the links. Past that, you are building a centerpiece, and the chain is part of the design, not an afterthought.
Area grows faster than height. A face that is twice as tall and twice as wide has about four times the surface. If you keep the same thickness, gold weight climbs with that area. If you cover the face with stones, the stone count climbs too, and so does the time to set them. That is why "just a little bigger" is rarely a little more money. The design should show height, thickness and an estimated gram weight together, so you can see the jump before you agree.
Thickness is the quiet lever. A thin face looks large in a photo and feels light, and it can bend if the metal is too skinny for the span. A thick face feels expensive in the hand and uses more gold even when the photo looks the same. On the render, ask for the side view, not only the front. The side view is where thickness, and most of the grams, actually live.
The bail has to match the chain you wear
A beautiful face on the wrong bail is a pendant you cannot wear with the chain you own. The inside of the bail has to clear the links. A 2 mm box chain will pass through a small bail. A 5 mm Cuban will not. If you already own the chain, the width in millimeters is the first fact we need. If you do not, pick the chain with the pendant, as one design, so the bail is cut for that width.
Catalog chains make the match concrete. A Miami Cuban Link Chain at 1.50 mm is $495. A Flat Miami Cuban Chain at 3.7 mm is $1,355, and the 5 mm flat Cuban is $1,880. A heavier Miami Cuban Chain at 5 mm is $4,260. Those are different bails. A pendant drawn for the $495 chain will sit wrong, or not sit at all, on the $4,260 chain. Say which chain you mean.
Nameplates and letter pendants have a second fit problem. A long name is wide, and the bail is usually centered. On a short neck and a short chain, a wide nameplate rides high and can tilt. The drawing should show the name on a chain of the length you actually wear. Read custom name chains and custom initial pendants if letters are the whole idea, and use initial pendants in stock when a finished letter is enough.
Stones on a pendant: a sprinkle or a full face
Diamond pendants in this catalog cluster in two places, and the middle is thin. The Princess Bow Diamond Pendant is $510. The Diamond Aura Pendant is $565. The Grapevine Ruby Pendant, set with diamonds, is $775. Then the file jumps to mixed natural diamond pendants in 10K: $5,800 and $7,300 and $9,500 in two-tone gold, and $5,900 in white gold. There is no $2,000 iced pendant sitting in the list. If that is the piece you want, it is a drawing, not a tag on the tray.
A sprinkle of stones is a different product from a full pave face. Ten small stones on a cross change the look and add a modest stone line. A face paved edge to edge can hold several carats, and the setting labor becomes its own line because each stone is seated and tightened by hand. Lab-grown diamonds and natural diamonds both set the same way. The FTC still wants the origin disclosed in plain language, laboratory-grown or mined, every time. On our quote the origin sits next to the carat total.
Color and clarity still matter, but on a pave of small stones they matter less to the naked eye than they do on a one-stone ring. Our lab diamond rings happen to be E color and VS1, which is a tight spec. A custom pave does not have to copy that spec. It does have to name a spec, so two quotes can be compared. Total carat weight, origin, and whether the stones are on the front only or also on the sides: those three lines explain most of the difference between a $1,500 drawing and a $6,000 drawing of the "same" pendant.
Gold color, karat and the back of the piece
Most stock pendants here are 10K, which is about 41.7 percent gold. A few are 14K, about 58.3 percent, including the rosary pieces at $495 and $530 and the diamond pendants just above $500. Yellow, white, rose and two-tone all appear. Tri-color lockets are in the list at $480 and $485. The natural diamond pendants are 10K two-tone or 10K white gold. A custom design can pick a karat the tray does not emphasize, including 18K at 75 percent gold, but the quote has to show that choice because the gold line moves with it.
The back is a design choice, not a leftover. A solid back uses more gold and feels denser. An open or hollowed back removes grams nobody sees, which can take a large face from "too heavy for every day" to "wearable," while the front thickness stays enough to hold stones. The trade is strength and feel. A hollowed pendant can dent if the shell is too thin. The side view on the render, plus a gram weight for both versions, is how you choose. We do not pick for you and hide the grams.
Engraving belongs on the design too. Several stock pieces are sold as engravable, like the Engravable Teardrop Charm Necklace at $390. On a custom face, engraving on the back is a line in the drawing: the words, the depth, and whether it is done before stones go in. Put the words in at the approval. Guessing the spelling after the piece is polished is how names get misspelled.
Photo, symbol and religious faces
A photo pendant is a translation problem. A clear, high-contrast photo becomes a relief or a framed picture more cleanly than a dark screenshot. The drawing should show how much of the photo survives at the size you picked. A face that is too small turns a portrait into a blur, no matter how good the casting is. If a photo is the brief, start with custom photo pendants so you know what the mold has to capture.
Symbols are simpler and still specific. The catalog already has a Gold Cross at $430, a Gemstone Cross at $480, a compass, an owl, a tree of life, and evil-eye discs between $465 and $640. If one of those is the piece, buy it. If you want that symbol bigger, iced, or tied to a letter, that is a new design with its own price. Religious pieces and memorial pieces fail when the detail is finer than the metal can hold. The render is where we thicken a line so it survives casting.
Initials are the most common "simple" pendant and the easiest to under-spec. Block letters and cursive letters use different amounts of gold, and a single initial is a different bail problem from a full name. Cursive Gold Initial A is $390 in the catalog. A custom initial that is larger, diamond-set, or matched to a heavy Cuban is not that $390 piece. The custom pendant cost page breaks the quote into gold, stones and labor so you can see which line you are buying.
How to start a pendant without guessing the number
Send the idea with four facts: the subject (letter, symbol, photo), the height you think you want, the chain it has to live on, and whether you want diamonds. We send the design and the exact price. You can still shrink the height, drop the karat, or keep stones off the sides, and the price is recalculated on the new drawing. Nothing is made until you agree.
If you want to see finished work before you describe your own, start at pendants and custom jewelry. The showroom is there when you want the piece in your hand before you approve a large face. Shipping on pieces that leave the shop is insured. A manufacturing defect has a 7-day window. There are no refunds, and all sales are final, on a custom pendant the same as on a locket from the case.
Do not approve a pendant from a front-only screenshot. Ask for height, thickness, bail opening, gram weight, total carat weight and stone origin on the same page as the price. That page is the agreement. The gold comes after it.
Questions people ask
How much does a custom pendant cost?
It costs the gold, the diamonds and the labor in the design you approve. Stock pendants here start at $325 for small 10K gold and reach $9,500 for mixed natural diamond pieces. A custom number is written on your drawing before anything is cast, so you can change size or stones and see the new price first.
How big should my pendant be?
Match the height to the chain and to how loud you want it. Around 15 mm reads as a charm, around 25 to 30 mm reads as everyday jewelry, and around 50 mm needs a stronger chain. Bigger faces use more gold and more stones, so the price usually climbs faster than the height.
Can you match a pendant to my chain?
Yes. The bail has to clear the chain width. Tell us the millimeter width, or bring the chain, and the design is drawn for that opening. A bail made for a 1.5 mm chain will not take a 5 mm Cuban.
Do I get to approve the design?
Yes. You get the design and the exact price, and nothing is made until you agree. If the height, the bail or the stones are wrong, change them on the drawing. The price follows the drawing you accept.
Sources
See it on you, at Suite 506.
Every piece has its price online. Buy it here, or come try it on in Miami.
















