Buying guide
White Gold and Rhodium Plating Explained
White gold is real gold. 14K white gold is 58.3% pure gold mixed with white metals such as palladium, nickel or silver, and most pieces are then plated with rhodium, a bright white platinum-group metal. The plating wears thin with use, so a warm tint can show through; any jeweler can re-plate it.
White gold rings in the showroom
See all
Rings
Round Lab Diamond Ring, 14K White Gold
$960

Rings
Marquise Lab Diamond Ring, 14K White Gold
$1,050

Rings
Cushion Lab Diamond Ring, 10K White Gold
$1,200

Rings
Round Lab Diamond Ring, 14K White Gold
$1,300

Rings
Round Lab Diamond Ring, 14K White Gold
$1,500

Rings
Round Lab Diamond Ring, 14K White Gold
$1,500

Rings
Emerald Lab Diamond Ring, 14K White Gold
$1,700

Rings
Heart Lab Diamond Ring, 14K White Gold
$1,800
White gold is real gold with a white alloy
Pure gold is yellow. Nobody mines white gold. Jewelers make it by mixing pure gold with metals that bleach the color, then stamping the result with its karat like any other gold. The karat number tells you how much real gold is inside, and that number does not change with color.
| Stamp | Pure gold | Other metals | Natural color before plating |
|---|---|---|---|
| 10K white (417) | 41.7% | 58.3% | Grayish white, can lean warm |
| 14K white (585) | 58.3% | 41.7% | Soft gray to faint champagne |
| 18K white (750) | 75% | 25% | Warmer, more yellow tint shows |
Notice the pattern: the more gold, the harder it is to make the metal look white. That is why 18K white gold almost always gets plated, and why 14K is the sweet spot most jewelers use for white pieces. The FTC requires the karat to be marked accurately whatever the color, so 14K white gold carries exactly as much gold as 14K yellow. Our gold karat guide explains the 24-part scale in full.
The whitening metals vary by maker. Palladium gives a clean gray white and is gentle on skin. Nickel is cheaper, harder and whiter, but it is the metal most likely to cause a skin reaction. Silver, zinc and copper show up in small amounts to tune hardness and color. If you know you react to nickel, ask what the alloy is before you buy; our page on gold allergy and sensitive skin goes deeper.
What rhodium plating does
Rhodium is a rare metal in the platinum family. It is very white, very reflective and much harder than gold. A jeweler electroplates a thin coat of it over the finished white gold piece, which does three jobs at once:
- Color. It turns the soft gray of the alloy into the bright, cold white people expect from white gold.
- Shine. Rhodium reflects more light than the gold underneath, so polished surfaces look mirror-like.
- A barrier. While the coat is intact, skin touches rhodium instead of the alloy, which helps people who are mildly sensitive to nickel.
On diamond jewelry the plating does one more thing: it makes small stones look whiter. White metal around a diamond reflects white light into it, while yellow metal reflects warm light. That is why so many iced pieces and engagement rings come in white gold. Across our catalog, most made-to-order rings can be ordered in white, yellow or rose gold, so you can pick the metal that flatters the stone.
Nickel, palladium and sensitive skin
Most skin reactions blamed on "gold" are reactions to nickel. Nickel is one of the most common causes of contact allergy, and it is used in some white gold alloys because it makes the metal whiter and harder for less money. Europe limits how much nickel jewelry may release against the skin for this reason. Palladium white gold avoids the problem but costs more.
What this means in practice:
- Fresh rhodium plating protects you at first. The plating sits between the alloy and your skin. Itching that starts a year or two after you buy a ring often means the plating has worn through at the back of the band.
- Higher karat means less alloy. 18K white gold is 75% gold, so there is less of everything else, nickel included.
- Earrings matter most. Posts sit inside a piercing, so a nickel-sensitive person should ask about the post metal first.
If you have reacted to cheap jewelry before, tell the jeweler before you choose white gold. Yellow and rose gold use different alloys, mostly silver and copper, and rarely carry nickel.
Why white gold turns yellowish over time
Rhodium plating is thin, a small fraction of the thickness of a human hair. Every time a ring rubs a steering wheel, a gym bar or a desk, a little of it goes. When enough wears off, the natural color of the alloy shows through, and on 14K or 18K white gold that color is slightly warm. People describe it as "my ring turned yellow." Nothing is wrong with the gold. The coat is simply gone in the high-contact spots.
Where it wears first tells you how the piece is used:
- Ring shanks, especially the underside of the band that rubs neighboring fingers and surfaces.
- Bracelet links and clasps, which slide across tables and watch cases.
- The back of pendants, where they rub the chest and shirt.
- Chain links on heavy chains, where links grind against each other.
Chlorine, harsh cleaners and abrasive polishing cloths speed this up. A polishing cloth made for yellow gold can strip plating fast. Use the gentle method in our diamond jewelry cleaning guide: warm water, a drop of mild dish soap and a soft toothbrush.
Re-plating: how often and what happens
Re-plating is a routine bench job. The jeweler cleans and polishes the piece, removes oils, dips or brushes it in a rhodium solution with electric current, then rinses and dries it. Stones that should not go through that bath get protected or removed first, so tell the jeweler what is set in the piece.
How often you need it depends on how much the piece rubs against things. Jeweler estimates vary widely, so treat these as ranges, not rules:
| Piece | Contact level | Typical re-plating range |
|---|---|---|
| Engagement ring or band worn daily | High | About every 1 to 2 years |
| Men's signet or pinky ring | High | About every 1 to 2 years |
| Bracelet worn daily | Medium to high | Every 1 to 3 years |
| Pendant or necklace | Low | Several years, sometimes never |
| Stud or hoop earrings | Very low | Rarely needed |
A simple test: put the piece next to a fresh white sheet of paper in daylight. If the high spots look warmer than the protected spots, the plating is thin there. Re-plating does not remove meaningful gold, so doing it every couple of years does not hurt the piece.
White gold vs platinum
Platinum is the other white precious metal, and people often mix the two up. They behave differently:
| 14K white gold | Platinum | |
|---|---|---|
| What it is | 58.3% gold plus white alloy | Usually 90% to 95% platinum |
| Natural color | Soft gray, often plated | Gray white, no plating needed |
| How it wears | Plating wears, metal scratches off | Metal moves and forms a matte patina |
| Weight | Lighter | Much denser, feels heavier |
| Upkeep | Re-plate every so often | Polish if you want the shine back |
| Price | Lower | Higher, plus more metal per ring |
Platinum never "turns yellow" because there is no plating to lose. It does dull to a satin gray patina that some people love and others polish away. White gold costs less and starts out brighter. Our white pieces are white gold, in 10K or 14K, which keeps them lighter on the hand and lower in price than platinum would be.
White, yellow or rose with diamonds
Metal color changes how a diamond looks as much as the grade does. A quick guide:
| Metal | Effect on a colorless (D to F) diamond | Effect on a warmer (H to K) diamond | Upkeep |
|---|---|---|---|
| White gold | Looks icy and cold white | Can make the warmth easier to see by contrast | Re-plate now and then |
| Yellow gold | Warms the stone slightly, classic look | Hides warmth well | None beyond cleaning |
| Rose gold | Soft pink glow around the stone | Hides warmth well | None beyond cleaning |
A common trick is a yellow gold band with a white gold head: the prongs touching the diamond are white, so the stone stays bright, while the band keeps the warm color. Many iced pieces go fully white for the same reason: the more stones, the more white metal helps them read as one sheet of light.
White gold pieces in our catalog
White gold shows up across every category we carry. A few real examples with their prices:
- Round Lab Diamond Ring 1.5 ct, 14K White Gold at $2,000, an E color, VS1 lab diamond in white gold.
- Round Lab Diamond Necklace 30 ct, 14K White Gold at $8,950, where white metal lets 30 carats of stones read as one bright line.
- Round Lab Diamond Bracelet 7.49 ct, 10K White Gold at $2,200, proof that 10K white gold carries diamonds just as well as 14K.
- Box Chain 1mm at $470, a 10K chain made in yellow or white gold.
Every house ring in our showroom is an E color, VS1 lab or natural diamond, and E is a colorless grade, so white gold keeps it looking icy rather than warming it up. Our Shopify pieces are made to order in the metal colors listed on each page, so the same design can usually be chosen in white, yellow or rose. You can see white and yellow side by side at the showroom, 7900 NW 27th Ave, Unit 506, Miami, or browse all rings.
Caring for white gold between platings
A few habits keep the bright finish longer:
- Take rings off for the gym, yard work and cleaning. Abrasion and chemicals are what strip rhodium.
- Keep it out of chlorine. Pools and hot tubs are hard on plating and on gold alloys.
- Clean gently. Warm water, mild soap, soft brush, pat dry. No toothpaste, baking soda or abrasive cloths.
- Store pieces apart. Diamonds scratch everything, including the rhodium on the piece next to them.
- Look at the high spots twice a year. Catch thin plating before the whole ring looks warm.
For plain chains, our gold chain cleaning guide covers the routine, and does 14K gold tarnish explains why solid gold does not rust or turn black. If a piece ever leaves a mark on your skin, why jewelry turns skin green walks through the usual causes.
Questions people ask
Is white gold real gold?
Yes. White gold is real gold mixed with white metals such as palladium, nickel or silver. 14K white gold contains 58.3% pure gold, the same as 14K yellow gold, and must be stamped with its karat.
How often does white gold need replating?
Rings worn every day usually need fresh rhodium about every one to two years. Pendants and earrings rub far less and can go several years or longer. Check the high spots in daylight and re-plate when they look warmer than the rest.
Does white gold tarnish?
Solid white gold does not rust or turn black the way silver does. What people notice is the rhodium plating wearing off, which lets the slightly warm natural color of the alloy show through. Re-plating brings back the bright white.
Sources
See it on you, at Suite 506.
Every piece has its price online. Buy it here, or come try it on in Miami.
